Why Mastering Technology is SO Important

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It’s my belief that business and technology are two of the most powerful forces for change in the world.  In the past 20 years alone, digital technologies in particular, have transformed the way we work, play, shop, entertain ourselves and communicate with one another.  Rapid and radical transformation. Harnessing these powerful forces for change and directing them can speed up and magnify the impact we know we are here to make.  Because…

The third most powerful force for change resides within us.

As heart-centred entrepreneurs, we’re running purpose-led businesses. Encouraging creativity and connection, using our expertise to make a difference by sharing our know-how with those most in need of our life’s work.

And yet, digital technology is anathema to many heart-centred entrepreneurs. You may feel that somehow:

  • Making money is at odds with making your difference or that
  • You’ve got to change personality  — become that distasteful Internet entrepreneur — in order to succeed online.

And that inner conflict, coupled with the vast array of digital technologies at your fingertips today, can be altogether too much.  It’s confusing and downright overwhelming!

And why would you invest time and precious energy in something that made you feel you weren’t being true to who you are and what you value?

Yet not embracing these technologies may be stopping you from being all you can be, serving those who most need your work and making the difference only you can make.

Here’s my take on this…

First off, it’s possible to be authentic, to express yourself fully and be comfortable — even masterful — with digital technologies.  They are hugely powerful, and very feminine forces for change.  And so are we.

They make it easy for us to connect, communicate, collaborate and co-operate with people all around the world.  Powerful feminine qualities.  We extend our reach, develop relationships, make a good living making the difference each of us is here to make.

And that’s the important bit.  You see, I have a vision — a crazy vision — that came to me in a rare moment of clarity.  I’m here, with a handful of enlightened people, to stop the madness that is the way of the world.

When this realisation first came to me, I was floored.

Who am I to take this on?
What does Stop the Madness mean anyway?

In time, I realised that my genius lies in making technology accessible to those purpose-led entrepreneurs who know they are here to make a difference.

Using business and technology as powerful drivers for the kind of change we want to see in the world.

And that’s my mission.  The reason why I’m in business — to make it easy for you to embrace technology and grow the kind of thriving, sustainable business that changes lives, makes a difference.  With the right strategy, and a few tools you can master.  I’ll show you how. So..

What if we, collectively, could usher in a new world order?

A world that works for everyone, not just a privileged few.

A new business paradigm. Where everyone enjoys a liveable wage and meaningful work.  Work that treats them like human beings, cares about their wellbeing rather than exploits their labour?

Such businesses are already starting to emerge — they’re known as Teal organisations and they work.  Purpose-led, not profit-driven.  Touching hearts and minds, caring for one another and for the earth that gives us live.

Why not join me?

  • Embrace business
  • Embrace technology.  I’ll show you how to do that AND stay true to who you are.
  • Grow a thriving, sustainable expert business online
  • Fulfil on your big vision, and
  • Lead the change you want to see in the world.

Who knows? Maybe together we can truly Stop the Madness.

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